The Journal
All Articles
Every story from the desk, newest first.
Air Jordan
Oct 30, 2026
Air Jordan 4 Retro PS Military Black: Preschool Sizing and Stock Depth for US Retailers
The Air Jordan 4 Retro PS Military Black is a preschool-sized retro Jordan in a black, white, and gr
Nike
Oct 30, 2026
How Many Shoes Has Nike Created? Counting Models, Colorways, and SKUs for Inventory Planning
Nike does not publish a running total, so any specific figure attached to how many shoes has Nike cr
Oct 30, 2026
For Sneaker Shops: how to clean the sole of adidas nmd Without Yellowing, Lifting Paint, or Dulling Boost
A clean sole protects margin. If you need a repeatable method for how to clean the sole of adidas nm
Air Jordan
Oct 30, 2026
Jordan 1 Low UNC: Sizing, Materials, and What US Shops Get Wrong Before Restocking
The Jordan 1 Low UNC is a low-cut Air Jordan 1 in white leather with University Blue overlays, and i
Nike
Oct 30, 2026
5 Things to Check Before You Buy Any nike sb dunk low collab for Your Shop
A nike sb dunk low collab is a Dunk Low built with an outside partner: a skate shop, an artist, a mu
Air Jordan
Oct 30, 2026
Air Jordan Retro 4 Stealth for Independent Shoe Stores: Sizing, Colorway Checks, and Stock Depth
The Air Jordan Retro 4 Stealth is a light grey and white build of a model that keeps selling well pa
Oct 30, 2026
Wholesale Material Check: are stan smith adidas leather? What US Retailers Should Confirm
Many adult Stan Smith sneakers sold in the US use a leather upper, but not every pair does. The quer
Nike
Oct 30, 2026
Buying the pink black vomero 5 for a US Sneaker Shop: Sizing, Colorway Checks, and Reorder Rules
The pink black vomero 5 is a colorway story, not a new silhouette. It is a Nike Zoom Vomero 5 dresse
Air Jordan
Oct 30, 2026
What the nigel sylvester jordan 4 brick by brick release date means for US sneaker shop inventory
Short answer: the nigel sylvester jordan 4 brick by brick release date landed in spring 2025, when t
Nike
Oct 30, 2026
Sourcing the nike dunk low lx celestial gold for a US Sneaker Shop: Sizing, Materials, and Margin Checks
The nike dunk low lx celestial gold is a premium women's Dunk Low with a gold-led colorway and a lif